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Perplexity Visibility Tracker: Monitor Your Citations & Rankings

Perplexity answers with its sources attached. See which of your pages it links, whether it names your brand in the answer, and whose pages it cites when it skips yours.

Which meal kit delivery service is best for a family of four, and why?

HelloFresh is the most recommended meal kit for families, cited for menu size and kid-friendly recipes.

Brands named

HelloFreshYou3x
Home Chef2x
Blue Apron2x
EveryPlate1x

6,714+ brands already audited their site:

Real AI SEO scores, straight from our audit engine.

Public audit scores, not clients.

Wild favicon

Wild

wearewild.com
98
Vio.com favicon

Vio.com

vio.com
87
Olipop favicon

Olipop

drinkolipop.com
86
Snocks favicon

Snocks

snocks.com
73
mem0 favicon

mem0

mem0.ai
72

Public audit scores, not clients.

Wild favicon

Wild

wearewild.com
98
Vio.com favicon

Vio.com

vio.com
87
Olipop favicon

Olipop

drinkolipop.com
86
Snocks favicon

Snocks

snocks.com
73
mem0 favicon

mem0

mem0.ai
72

Public audit scores, not clients.

Wild favicon

Wild

wearewild.com
98
Vio.com favicon

Vio.com

vio.com
87
Olipop favicon

Olipop

drinkolipop.com
86
Snocks favicon

Snocks

snocks.com
73
mem0 favicon

mem0

mem0.ai
72

What is Perplexity visibility tracking?

Perplexity visibility tracking measures two things: how often Perplexity links your pages as sources, and how often it names your brand in the answer text. Perplexity builds its answers from live web results and links the pages it used, so a citation and a mention can be counted separately. RankZero asks Perplexity your prompts on a schedule and keeps the answer, the cited URLs, and the brands named.

Citation metrics

Perplexity by the numbers

Perplexity has a smaller audience than ChatGPT or Google Search, and its answers come with their sources linked. That makes citations, and not only mentions, the thing to count here.

Monthly active users

45M

DemandSage, read October 2026

Monthly visits

170M

DemandSage estimate, read October 2026

Queries in one month

780M

May 2025, as reported by Perplexity

Same brand named again

51%

RankZero data, 96,720 tracked AI answers

* Sources: DemandSage, Perplexity AI statistics 2026 · SEOProfy, Perplexity AI statistics 2026 · RankZero tracking data

Tracking, live

Track your Perplexity citations in real time

See where Perplexity cites you, which content drives authority, and what to change to improve your visibility.

Perplexity runs on a schedule

Perplexity builds answers from live web results, so they move when the web does. Your prompts are run again and again, and each answer is kept with its sources.

Cited, named, or both

A link to your page in the source list and your name in the answer text are two separate results. You see which one you got on every run.

Share of voice in Perplexity

How often Perplexity names you compared with the competitors you track, per prompt and across your whole prompt set.

Where Perplexity gets its answers

The domains in its source lists, ordered by how many of your prompts they appear on. A domain that recurs is one worth being on.

How Perplexity describes you

The stored answer shows the product it attributes to you, the feature it singles out, and any claim it repeats from a source.

Citations over time

A cited page can be swapped out between runs. The trend line shows whether your citations are holding, growing, or slipping.

See what AI says about your brand. Free, in 30 seconds.

Enter your domain to see how often AI recommends you, who it recommends instead, and where the gaps are. Then run the engine yourself, or have our team run the whole program for you.

Free · Results in about 30 seconds

Join
Hello Fresh favicon
Vio favicon
Instantly favicon
CloudTalk favicon
William Russell favicon
6,714+ Brands
How it works

Three steps to a Perplexity visibility score

Add your prompts, and tracking starts the same day. Everything below is the product, not a mock-up of one.

Tracked prompts
The questions your buyers put to Perplexity
PromptIntentYour brand

Best meal kit delivery service 2026

Tracked daily in Perplexity
CommercialCited

HelloFresh vs competitors price comparison

Tracked daily in Perplexity
ComparisonCited

Healthy meal delivery for families

Tracked daily in Perplexity
InformationalMissing

Cheapest meal kit with no subscription

Tracked daily in Perplexity
CommercialMissing

Which meal kits have vegetarian plans

Tracked daily in Perplexity
InformationalCited
Step 1

Choose the questions worth tracking in Perplexity

Track the research questions: comparisons, shortlists, and questions about which option to pick. Bring them in from Search Console, write your own, or take them from the related questions Perplexity returns with an answer.

Step 2

Check the source list and the answer text

For every run we record two things: whether one of your pages is among the cited sources, and whether your brand is named in the answer itself. Competitors are recorded the same way.

Your brand in Perplexity
Share of voice across every prompt tracked in Perplexity
RankCompanyChange
Visibility
Sentiment
1
Hello Fresh faviconHello Fresh
4.3%
42.5%
74
2
Blue Apron faviconBlue Apron
3.9%
31.2%
58
3
Home Chef faviconHome Chef
0.5%
18.5%
81
4
EveryPlate faviconEveryPlate
1.3%
7.8%
46
Domains Perplexity cites
Ranked by how often Perplexity leans on them in your category
DomainURLsAvg CitationsUsage %
34
2.8
18.4%
21
2.3
12.5%
17
1.9
9.7%
12
1.8
8.2%
9
1.5
6.1%
Step 3

Rank the sources Perplexity returns to

Sources are counted across all your prompts. You get the domains Perplexity cites most in your category, the specific URLs, and how often each one appears.

Tracking capabilities

What can be tracked in Perplexity

Every signal Perplexity gives off about your brand, captured daily and trended over time.

Citation frequency

How often one of your pages is among the sources Perplexity links, across the prompts you track.

  • Runs that cite your domain
  • The exact URLs cited
  • Citations per prompt

Cited versus named

Your page can be a source without your brand appearing in the answer, and the reverse. Both are recorded.

  • Cited and named
  • Cited, not named
  • Named, not cited

Source list share

The domains Perplexity keeps coming back to for your category, and how much of the list each one holds.

  • Domains by share of prompts
  • Average citations per domain
  • Competitor-owned sources

Wording around your name

When Perplexity names you, the sentence around your name is scored, so a recommendation and a warning do not count the same.

  • Sentiment per mention
  • The text it appears in
  • Change between runs

Competitor share of voice

Who else Perplexity brings up when it answers your prompts, and what share of those answers each brand holds.

  • Share of voice per prompt
  • Brands named in your place
  • Ranking across your prompt set

Related questions

Perplexity returns related questions with an answer. They are collected as ideas for prompts you are not tracking yet.

  • Related questions collected
  • Added to your prompt ideas
  • Next to Search Console queries
Every major engine

Track other AI platforms

Monitor your brand across all major AI search engines, in one dashboard.

don't just take our word for it.

Let Perplexity tell everyone
about your business

1

Where Perplexity cites you today

We run your category questions through Perplexity and show which answers link to you, which name you, and which do neither.

2

Whose pages it cites in your place

The source lists for those answers, counted, so you can see the pages standing where yours could be.

3

What to publish or fix first

A short, ordered list of pages to write, pages to repair, and third-party sources to get onto. Your team can take it, or ours can.

Read on G2
Will S.

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2
Eugenio G.

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2
Sindram L.

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

C

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2
Will S.

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2
Eugenio G.

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2
Sindram L.

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

C

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2
Will S.

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2
Eugenio G.

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2
Sindram L.

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

C

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2
Will S.

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2
Eugenio G.

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2
Sindram L.

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

C

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Questions, answered

The things teams ask us before getting started.

Two things per answer: whether your pages are in the sources Perplexity links, and whether your brand is named in the text. RankZero runs your prompts on a schedule and reports both, next to the same figures for your competitors.

Still have questions? Book a strategy call with an expert