What is AI brand monitoring?

The same discipline from your side: continuously watching how, where, and how often AI engines mention your brand, and alerting you when that changes.

What is share of voice in AI search?

Your portion of all brand mentions AI gives for a set of prompts. A rising share of voice means AI is recommending you more often relative to competitors.

How does RankZero track competitors?

We track your priority prompts across every engine and record which brands each answer names, then benchmark your mentions and position against them over time.

How are competitors chosen?

You can name them, and the tracked answers also surface the brands AI keeps mentioning in your category, which is often not the list a marketing team would have written.

How many competitors can I track?

Enough to cover a category rather than a handful. The ranking shows the full field, with your own brand highlighted in place.

Will I know when a competitor overtakes me?

Yes. Share of voice is trended against the previous period, so a brand gaining on you shows up as a change rather than as a surprise at quarter end.

How is this different from tracking my own visibility?

Your own visibility tells you whether you are in the answer. Competitor analysis tells you who is in it instead, how far ahead they are, and which sources are keeping them there. The second question is the one that produces a plan.

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AI Competitor Analysis

See your brand against the competitors AI recommends instead of you, your share of voice, and the exact moment a rival starts to pull ahead.

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Public audit scores, not clients.

Wild

Vio.com

Olipop

Snocks

mem0

Public audit scores, not clients.

Wild

Vio.com

Olipop

Snocks

mem0

AI competitor analysis (or AI brand monitoring) measures how your brand compares to competitors inside AI answers: how often each is mentioned, in which prompts, and your relative share of voice. RankZero tracks this daily across every major engine and alerts you when a competitor gains ground.

Why now

You are being compared whether or not you are in the room

Every AI answer in your category is a shortlist someone else is on. Competitor analysis tells you who, how often, and what is keeping them there.

Growth in AI referral traffic

1,200%

Generative AI sessions to US retail sites, July 2024 to February 2025

Same brand named again

51%

Across 368 prompts we run repeatedly, the most-named brand appears in half of that prompt's answers

Higher conversion from AI visits

527%

AI-referred prospects arrive further down the funnel than organic visitors

* Sources: Adobe Analytics, 2025 · RankZero tracking data · Previsible, via Search Engine Land, 2025

What you get

See the brands AI names instead of you

AI answers name a handful of brands and stop. Competitor analysis shows who those brands are in your category, the prompts where they beat you, and how your share of voice trends against them, so you know exactly where to close the gap.

Share of voice benchmarking

Your visibility versus each competitor, per engine and per prompt, in one view.

Share of voice

Your brand26.3%

Competitor A22.1%

Competitor B18.4%

Competitor C11.2%

Brand monitoring alerts

Get notified when a competitor starts appearing where you used to, or when your mentions dip.

ChatGPT82%

Perplexity64%

Google AI47%

Claude39%

Competitor citation gaps

See the sources citing your rivals but not you, the exact list to go earn.

Head-to-head timeline

Track how each matchup moves over time, so you can prove progress and catch threats early.

+182%visibility, 90 days

Prompt-level head to head

Not just who wins overall, but which exact questions you lose and which ones you already own.

Buyer prompts

best ai seo agencyCited

how to rank in ChatGPTCited

tools like a competitorMissing

GEO agency for SaaSCited

Share of voice next to real traffic

Whether a competitor gaining ground is actually costing you sessions and revenue, in your own analytics.

AI Revenue

$46.2k↑ 96%

AI Traffic

3,411↑ 148%

Share of Voice

26.3%↑ 20.5%

Citations

1,204↑ 32%

How it works

From competitor set to a plan to pass them

Name the brands you are up against, or let the tracked answers name them for you, and every run is scored against that set.

Top Competitors

Share of voice across every tracked prompt

Rank	Company	Change	Visibility	Sentiment
1	Hello Fresh	4.3%	42.5%	74
2	Blue Apron	3.9%	31.2%	58
3	Home Chef	0.5%	18.5%	81
4	EveryPlate	1.3%	7.8%	46

Step 1

Benchmark the whole field

Share of voice for you and every brand AI names in your category, with the change against the previous period, so movement is visible before it becomes a trend.

Step 2

Find the prompts you are losing

A competitor ahead overall is usually ahead on a specific set of questions. Prompt-level results show you which ones, and what the answer said instead.

Tracked prompts

The questions your buyers actually ask

Prompt	Intent	Your brand
Best meal kit delivery service 2026 Tracked daily in ChatGPT	Commercial	Cited
HelloFresh vs competitors price comparison Tracked daily in Perplexity	Comparison	Cited
Healthy meal delivery for families Tracked daily in Google AI	Informational	Missing
Cheapest meal kit with no subscription Tracked daily in Claude	Commercial	Missing
Which meal kits have vegetarian plans Tracked daily in ChatGPT	Informational	Cited

Cited domains

The domains AI answers draw from in your category

Domain	URLs	Avg Citations	Usage %
reddit.com	34	2.8	18.4%
nytimes.com	21	2.3	12.5%
g2.com	17	1.9	9.7%
goodhousekeeping.com	12	1.8	8.2%
cnet.com	9	1.5	6.1%

Step 3

Close the source gap

The domains citing them and not you, ranked. That gap is normally what the position difference is made of, and it is the part you can act on.

See what AI says about your brand. Free, in 30 seconds.

Enter your domain to see how often AI recommends you, who it recommends instead, and where the gaps are. Then run the engine yourself, or have our team run the whole program for you.

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6,714+ Brands

One engine

Every part of AI visibility, one engine

This page is one module. They run on the same account and the same data, in the same dashboard.

AI Search Visibility Tool

Track your brand across every AI engine, in one live dashboard.

See the module

AI Prompt Tracking

Monitor the exact buyer prompts you appear in, across every engine.

See the module

AI Citation Tracking

See the sources each engine cites, and the gaps to close.

See the module

AI Traffic Analytics

Tie AI visibility to real sessions and revenue in your own GA4.

See the module

AI Claim Accuracy

Read what the engines say about you, and catch what they get wrong.

See the module

Per-engine trackersDedicated pages for ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews, each with its own tracking view.See all trackers

See who AI recommends instead of you.

Run the free audit

A 30-second check of how often AI recommends you, and who it recommends instead.

Set your competitor list

Name the brands you are up against, or let the tracked answers surface them for you.

Track the gap, and close it

Share of voice per prompt and per engine, with the sources keeping them ahead.

Get a free AI audit Book a call

4.9/5.0 on

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Questions, answered

The things teams ask us before getting started.

It measures how your brand compares to competitors inside AI answers, how often each is mentioned, in which prompts, and your relative share of voice, tracked daily across every major engine.

AI Competitor Analysis

What is AI Competitor Analysis?

You are being compared whether or not you are in the room

See the brands AI names instead of you

From competitor set to a plan to pass them

Benchmark the whole field

Find the prompts you are losing

Close the source gap

See what AI says about your brand. Free, in 30 seconds.

Every part of AI visibility, one engine

See who AI recommends instead of you.

Questions, answered

What is AI competitor analysis?

What is AI brand monitoring?

What is share of voice in AI search?

How does RankZero track competitors?

How are competitors chosen?

How many competitors can I track?

Will I know when a competitor overtakes me?

How is this different from tracking my own visibility?

Still have questions? Book a strategy call with an expert