How is prompt tracking different from keyword tracking?

Keyword tracking follows where a page ranks in a list of links. Prompt tracking follows whether your brand is named inside an AI answer for the natural-language questions buyers actually ask.

Which engines are prompts tracked across?

ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews, on a daily schedule.

How do I know which prompts to track?

We help you map the prompts your buyers ask, scored by volume, intent, and winnability, and you can import real queries from Google Search Console to match actual demand.

How many prompts can I track?

Plans start at 100 active prompts and scale from there. Prompts can be paused and swapped, so the list stays focused on the questions that actually convert.

Where do the prompt ideas come from?

You can write them, import them from Search Console, or take the suggestions generated from your own site and category.

Do you track prompts by country?

Yes. Prompts can be scoped per market, and results are separated by country, so a strong position at home does not mask a gap abroad.

How is this different from an AI search visibility tool?

Prompt tracking is the input layer: the exact questions you choose to follow. The visibility tool is the scoreboard those prompts produce. They run on the same account, and neither is much use without the other.

4.9/5.0 on

AI Prompt Tracking

Monitor the exact prompts your buyers ask, and see when your brand shows up, where it does not, and how that changes over time.

Book a call Book a call

6,714+ brands already audited their site:

Real AI SEO scores, straight from our audit engine.

Public audit scores, not clients.

Wild

Vio.com

Olipop

Snocks

mem0

Public audit scores, not clients.

Wild

Vio.com

Olipop

Snocks

mem0

Public audit scores, not clients.

Wild

Vio.com

Olipop

Snocks

mem0

AI prompt tracking (also called prompt monitoring) follows the specific prompts buyers ask AI engines and records whether, and how prominently, your brand appears in each answer. RankZero tracks your priority prompts daily across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews, and shows how your position on each moves over time.

Why now

Prompts are the unit AI search actually runs on

Keywords told you what people typed. Prompts tell you what they asked, and the answer names a handful of brands before anyone clicks anything.

Growth in AI referral traffic

1,200%

Generative AI sessions to US retail sites, July 2024 to February 2025

Same brand named again

51%

Across 368 prompts we run repeatedly, the most-named brand appears in half of that prompt's answers

Higher conversion from AI visits

527%

AI-referred prospects arrive further down the funnel than organic visitors

* Sources: Adobe Analytics, 2025 · RankZero tracking data · Previsible, via Search Engine Land, 2025

What you get

Know every prompt that decides the sale

Buyers rarely ask about you by name, they ask AI to compare, recommend, or shortlist. Prompt tracking tells you which of those prompts you win, which you lose, and to whom, so you can prioritise the ones with real buying intent instead of guessing.

Daily prompt monitoring

Track every priority prompt across all engines on a daily schedule, so a drop never goes unnoticed.

Buyer prompts

best ai seo agencyCited

how to rank in ChatGPTCited

tools like a competitorMissing

GEO agency for SaaSCited

Prompt-level position

See exactly where you land in each answer, and which competitor is named when you are not.

ChatGPT82%

Perplexity64%

Google AI47%

Claude39%

Buyer-intent scoring

Prompts scored by volume, intent, and winnability, so you work the ones that move revenue first.

+182%visibility, 90 days

Import from Search Console

Turn the real queries in GSC into tracked AI prompts, so your monitoring matches actual demand.

Who wins the prompts you lose

For every prompt you are missing from, the brands named instead, so you know exactly who to displace.

Share of voice

Your brand26.3%

Competitor A22.1%

Competitor B18.4%

Competitor C11.2%

The sources behind each answer

What the engine read before it answered, so you know where the next mention has to be earned.

How it works

From prompt list to daily answers

Bring the questions your buyers ask, or import them from Search Console, and every one runs across the engines daily.

Tracked prompts

The questions your buyers actually ask

Prompt	Intent	Your brand
Best meal kit delivery service 2026 Tracked daily in ChatGPT	Commercial	Cited
HelloFresh vs competitors price comparison Tracked daily in Perplexity	Comparison	Cited
Healthy meal delivery for families Tracked daily in Google AI	Informational	Missing
Cheapest meal kit with no subscription Tracked daily in Claude	Commercial	Missing
Which meal kits have vegetarian plans Tracked daily in ChatGPT	Informational	Cited

Step 1

Build the prompt list that matters

Add the buying questions in your category, or pull them from the queries Search Console already shows you. Each one is scored by intent so the commercial ones get priority.

Step 2

See who gets named on each one

Every run records which brands the answer mentioned and in what order, so a prompt you lose is a prompt with a name attached to it.

Top Competitors

Share of voice across every tracked prompt

Rank	Company	Change	Visibility	Sentiment
1	Hello Fresh	4.3%	42.5%	74
2	Blue Apron	3.9%	31.2%	58
3	Home Chef	0.5%	18.5%	81
4	EveryPlate	1.3%	7.8%	46

Cited domains

The domains AI answers draw from in your category

Domain	URLs	Avg Citations	Usage %
reddit.com	34	2.8	18.4%
nytimes.com	21	2.3	12.5%
g2.com	17	1.9	9.7%
goodhousekeeping.com	12	1.8	8.2%
cnet.com	9	1.5	6.1%

Step 3

Earn the sources those answers use

For each prompt, the domains the engine drew on. That list is the shortest route into answers you are currently missing from.

See what AI says about your brand. Free, in 30 seconds.

Enter your domain to see how often AI recommends you, who it recommends instead, and where the gaps are. Then run the engine yourself, or have our team run the whole program for you.

See platform pricing

Join

6,714+ Brands

One engine

Every part of AI visibility, one engine

This page is one module. They run on the same account and the same data, in the same dashboard.

AI Search Visibility Tool

Track your brand across every AI engine, in one live dashboard.

See the module

AI Competitor Analysis

Benchmark your share of voice against the brands AI names.

See the module

AI Citation Tracking

See the sources each engine cites, and the gaps to close.

See the module

AI Traffic Analytics

Tie AI visibility to real sessions and revenue in your own GA4.

See the module

AI Claim Accuracy

Read what the engines say about you, and catch what they get wrong.

See the module

Per-engine trackersDedicated pages for ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews, each with its own tracking view.See all trackers

Know every prompt that decides the sale.

Run the free audit

A 30-second check of how often AI recommends you, and who it recommends instead.

Add or import your prompts

Bring your own buying questions, or pull them straight from Search Console.

See who gets named, daily

Every prompt run across every engine, with the brands and sources in each answer.

Get a free AI audit Book a call

4.9/5.0 on

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Read on G2

Will S.

Director of Digital Products

"Awesome customer service and founders that care"

February 13, 2026 · Mid-Market

They're helping companies rank in AI answers, but really their customer service is the best thing about the product.

Wendy Kinney

Founder, Summit Trails

The articles were really well-written and genuinely in our voice. Honestly, I hang on every update you send.

Read on G2

Eugenio G.

Founder

"Brand Visibility Tracking"

February 11, 2026 · Small-Business

Implementation is very easy, with recommendations made by customer support. The founder is also available for answers.

Lóránt Bartha

Founder, Ookulli

When we see which prompts we're ranking in, we can turn the product toward that demand.

Read on G2

Sindram L.

Founder

"Clear AI prompt tracking and traffic insights"

February 14, 2026 · Small-Business

Full visibility of how my brands show up in AI models, and clear data on what to focus on.

Co-Founder

DTC pet wellness brand

RankZero made AI search a channel. It now drives more revenue than our paid social.

Questions, answered

The things teams ask us before getting started.

It monitors the specific prompts buyers ask AI engines and records whether and how prominently your brand appears in each answer, tracked daily so you can see trends and act on drops.

AI Prompt Tracking

What is AI Prompt Tracking?

Prompts are the unit AI search actually runs on

Know every prompt that decides the sale

From prompt list to daily answers

Build the prompt list that matters

See who gets named on each one

Earn the sources those answers use

See what AI says about your brand. Free, in 30 seconds.

Every part of AI visibility, one engine

Know every prompt that decides the sale.

Questions, answered

What is AI prompt tracking?

How is prompt tracking different from keyword tracking?

Which engines are prompts tracked across?

How do I know which prompts to track?

How many prompts can I track?

Where do the prompt ideas come from?

Do you track prompts by country?

How is this different from an AI search visibility tool?

Still have questions? Book a strategy call with an expert